Making it happen - for us and for you. 

At Dooley Auctioneers, we are proud of our reputation as enterprising and dynamic property professionals, with the vision and commitment to make things happen and get things done. 

• We make it happen for our clients every day by achieving outstanding results across the entire property spectrum.

• We make it happen for ourselves with a highly effective approach to business that in less than a decade transformed Dooley Auctioneers into one of the most successful East Coast property companies.

• Since the launch of our franchise programme we have been making it happen for our growing family of franchisees by supporting them to make it happen for themselves.

 If you would like to join our successful franchise network, we invite you to take a look at the outstanding opportunity we offer to run your own thriving business by building your success on ours.  If you share our visions and values, if you have the qualities and talents to succeed in the professional property field and if you have energy and enthusiasm that we look for in our franchisees, then we want to hear from you.   

The Dooley Brand The Dooley Brand Identity 

As members of our franchise family, our franchisees enjoy all the benefits that flow from trading under the Dooley Brand and the opportunity our business format provides to deliver outstanding results and the highest standards of service and care to our clients. Our branding conveys energy, enthusiasm, enterprise, professionalism, dynamism and vision and other key qualities associated with the Dooley name.     

These qualities are in turn firmly rooted in our long track record of success, which began when Managing Director and founder Gabriel Dooley opened the group’s first office in Bray, Co. Wicklow (in 1994.Quickly establishing itself as a leading local firm, the business grew to become one of the East Coast’s top property firms, providing a comprehensive range of services throughout the region across the entire property spectrum. 

Identifying the opportunity to replicate this success on a larger scale, in 2003 Dooley Auctioneers took the decision to franchise their business model across Ireland. In the period 2003-07, the company successfully franchised seven regional offices, located in Bray, Delgany and Greystones, Co. Wicklow; Dun Laoghaire and Clondalkin, Co. Dublin; Moycullen, Co. Galway; and Athy, Co. Kildare.  

With the launch of the company’s Franchise expansion programme, Dooley Auctioneers is currently in the process of rolling out a nationwide network of franchised offices.   

Our Model Our Mission, Our Model – Your Success 

Throughout the development of our business, we have consistently made it our mission to achieve maximum prices for our clients and provide them with the highest standards of client-focused service, delivered in a professional, effective and ethical manner. Since we took the decision to franchise our business in 2003, we have been successfully accomplishing that mission by delivering a comprehensive and winning range of professional property services from a growing network of franchise locations throughout Ireland. At the heart of that success has been our unique business model, which enables our Franchisees to replicate our success within their own individual businesses.  Looking forward, our vision is to develop Dooley Auctioneers into a nationwide network of franchised offices trading under an instantly recognisable national brand name that is renowned for delivering a comprehensive and winning range of professional property services.   

So What’s Different About Dooley? Harnessing our Success 

We recognise that identifying and recruiting like-minded franchisees with the right qualities and characteristics to thrive in our approach to business holds the key to building a successful Dooley franchise. That is why we take great care to recruit committed professionals with the dynamism, vision, energy, honesty, commercial acumen, enterprising spirit and that all-important likeability factor that is so crucial to our business model.  

The key to the practical application of these values to our daily business dealings lies in the exceptionally high quality of our training, which equips our franchisees to run their own office by developing and moulding these all-important personal qualities in line with key values that have been so crucial to our success. Our training programme also covers the key area of negotiations and sales, along with the practical and administrative aspects of running the business In addition to our training programme, key supports for franchisees include: 

• Ongoing support from our professional Franchise Support Team
• Mentoring and expert guidance on all key aspects of the business
• Start-up support
• Comprehensive operations manual
• Branding guidelines
• Expert advice on marketing and advertising
• Concept Development

Service Commitment Our Mutual Commitment 

Our franchisees enjoy an outstanding opportunity to profit from tried and tested principles set out in our business model. Fundamental to the success of that concept is the comprehensive range of support that we provide to our franchisees.  

At Dooley Auctioneers we are totally committed to franchising. We have spared no effort investing the time and resources required to develop a proven business concept coupled with strong and effective branding.  In return, we look for the same commitment from our franchisees, both in terms of financial investment and personal dedication.

This opportunity will not suit everyone. That is why we are rigorous in our approach to recruitment, selecting only those franchisees with the energy, enthusiasm, optimism, winning personality, people skills, business talents and real passion that are so vital to managing a successful franchise.   

Who Are We Looking For ? 

As we continue to grow our franchised network, we seek dynamic candidates who are:  

• Interested in owning their own estate agency business
• Being part of an exciting, successful and growing franchise group

• Have relevant qualifications
• Have experience in the estate agency sector
• Be ambitious, motivated and highly organised
• Be energetic and enthusiastic

Contact Us

If you would like additional information on this exciting franchise opportunity, contact us at: Dooley Franchise Support Team, Sunnyside House, Delgany, Co. Wicklow, Ireland

Tel:       + 353 (0) 1 201 0300

Email:   franchise@dooley.ie